White Paper


Mid-Market CFOs: From Financial Stewards to Visionary Growth Drivers
Over the past few years, mid-market organizations have encountered unprecedented volatility. External shocks like COVID-19 and political uncertainty have caused supply chain breakdowns, with limited diversification options exacerbating the impact. The result: extended recovery periods and measurable revenue declines.
Mid-market CFOs are feeling the pressure. Seven in ten (71%) mid-market CEOs and LOB managers expect the CFO to be an ambitious driver of corporate growth. Not only that, but:
- 70% of mid-market CFOs believe it's important that the finance function evolves to drive business forecasts and initiatives over traditional record-keeping.
- 70% of mid-market CFOs identify legacy systems as a significant barrier to transforming their departments and embracing their role as strategic growth drivers.
- 77% of mid-market CFOs identify skills gaps in the finance department as a significant barrier to success.
What must mid-market CFOs do to navigate these challenges to lead through 2035?
Download the Finance 2035: Return to Investment – Mid-Market Report to learn about what strategic CFOs must prioritize to future-proof their function.